Green Power Partnership
|KNTV Television LLC - NBC Bay Area|
|Location||San Jose, CA|
|Organization Type||Media & Publishing|
|Percentage Green Power||100.1%|
|Purchasing Third-Party Certified Green Power Product?||Yes|
NBC Bay Area is making a commitment to sustainability across the entire company. "Our Green is Universal" initiative is focused on bringing an environmental perspective to everything we do, informing and entertaining our audiences while driving more sustainable practices into our own operations. In 2008, NBC Bay Area invested in Renewable Energy Certificates to offset the electricity used by our San Jose studios and to help fund wind energy providers. As a part of one of the world’s largest media and entertainment companies, we want to participate in and help lead one of the most important dialogues of our time—and build a stronger business and a more sustainable world in the process.
"Our Green Is Universal" initiative translates our environmental commitment into action. It identifies ways to “walk the talk” and integrate sustainability across our span of businesses, in front of the camera as well as behind it. Whether identifying opportunities for energy savings and innovation in production and distribution, educating our consumers via environmentally themed reporting and programming on our airwaves, reducing the carbon footprint of our DVDs and products, or activating and engaging our workforce, NBC Bay Area is hard at work mobilizing our assets to protect the planet.