
Partner Resources:
Marketing and Outreach Tools
SmartWay is committed to providing you with tools to help you spread the word about the program... and your commitment to it. Download these tools and use them in your own marketing and outreach efforts.
- Brochures
- Public Service Announcements
- Templates
- Fact Sheets-test
- Video, Audio, and Multi-media Tools
- Partner-Generated Samples
- Conference and Trade Show Display Tools
- Direct Mail Campaign Materials
Brochures
SmartWay Financing For Truck Owner-Operators (PDF) (8 pp, 72 M, EPA420-F-07-016, April 2007) |
Reduce Your Idling "Pocket Guide" (PDF) (8 pp, 2 M, EPA420-K-08-001, June 2007) |
Calculate Your Savings - To the Environment / To Your Bottom Line (PDF) (8 pp, 2 M, EPA420-F07-039, June 2007))
Public Service Announcements
"Product on Wheels"This public service announcement campaign, released in November 2004 and refreshed in June 2007, encourages different sectors of the freight industry to join the SmartWay Transport Partnership.
Relax. You can help the Environment and rest easier (PDF)
(1 pp, 69 K) is an ad targeted at shippers
Leave a Better Environmental Footprint (PDF)
(1 pp, 67 K) is an ad targeted at shippers and carriers
You're a Click Away from a Smarter Supply Chain (PDF)
(1 pp, 69 K) is an ad targeted at logistics managers
"SmartWay Partner Appreciation"
This March 2006 public service announcement campaign thanks freight industry leaders for joining the SmartWay Transport Partnership.Fact Sheets
These resources will help you educate your members or associates about the goals and benefits of the SmartWay Partnership.
- SmartWay Program Overview (PDF) (1 pp, 848 K)
- SmartWay Transport Partnership FAQs (PDF) (2 pp, 90 K)
- SmartWay Carrier Strategies (PDF) (2 pp, 105 K)
- SmartWay Shipper Strategies (PDF) (2 pp, 64 K
Video, Audio, and Multi-media Tools
Watch the Chrome Shop Mafia demonstrate the SmartWay to trick out a truck.
Partner-Generated Marketing Samples
Use these examples of marketing and promotion products created by other SmartWay partners to inspire your marketing team.
Press Releases
- TCEQ Salutes Texas SmartWay Transport Partners (PDF) (1 pp, 72 K)
- Office Depot Joins U.S. EPA SmartWay Transport Partnership (PDF) (2 pp, 30K)
- Schneider National Recognized as SmartWay Transport Charter Partner (PDF) (2 pp, 38 K)
Videos
Other Marketing Materials
- Green Mountain Coffee Roasters-No Idling Zone Poster (PDF) (1 pp, 956 K)
- CFI (2006 and 2007 SmartWay Excellence Award Winner) as Featured in Michelin X One Advertisement (PDF) (1 pp, 254 K)
- Owens Corning-Full Page Ad in Transport Topics (PDF) (1 pp, 313 K)
- UNFI Staff Polo Shirt with SmartWay Partner EMroidery (JPEG) (318 K)
- Styline Refueling Bay with SmartWay Transport Partnership Logo (PDF) (1 pp, 179 K)
SmartWay Partner Display Tools
Use these tools at conferences, trade shows, etc. as a way to show your participation in SmartWay.
- SmartWay Partner Placard (PDF) (1 pp, 1.35 M) The dimensions of the SmartWay Partner Placard are 8.5 x 5.5 inches. Printed best on white foam board. PMS colors are 3005 and 347
- SmartWay
Truck Banner (PDF) (1 pp, 48 K)
Print instructions: banner is 25% of the actual banner size (actual banner size: 87" x 36"). The printer has to enlarge the file to the actual banner dimensions before printing. Create the banner with 8 Grommets for on the top of the banner and 8 Grommets on the bottom. Grommets are the fasteners consisting of a metal ring for lining a small hole to permit the attachment of string or hooks for hanging. - SmartWay Affiliate Slide Show (PDF) (47 pp, 3 M)
SmartWay Direct Mail Campaign Materials
These materials will help you get the word out about SmartWay to your meMership. Contact EPA at (734) 214-4767 if you would like pre-printed copies of the flyers and response cards.
- Direct Mail shipper flyer (PDF) (1 pp, 1.35 M)
- Direct Mail carrier flyer(PDF) (1 pp, 1.35 M)
- Direct Mail response card (PDF) (2 pp, 1.35 M)
Quick Links to Key Resources
- Frequently Asked Questions
- Tools and Models
- Marketing and Outreach
- Logo Use Guidelines
- Awards and Recognition
- Publications and Reports
- Glossary
- Resources by Partner Type
NOTE: Adobe Acrobat Reader is available as a free download. See EPA's PDF page to learn more about PDF, and for a link to the free Acrobat Reader.
![[logo] US EPA](http://www.epa.gov/epafiles/images/logo_epaseal.gif)