Sales Tool Kit

The Sales Tool Kit for Retailers and Distributors is a complete suite of resources to help market and sell WaterSense labeled products. The tool kit includes resources such as:

• Eye-catching displays, point-of-purchase materials, and give-away ideas to help sell WaterSense labeled merchandise.
• Selling tools to share with your staff, including apron cards, a PowerPoint presentation, buttons, and brochures for the sales floor.
• Templates for a press release, Web page, and direct mail postcards.
• Fact sheets on different aspects of the program.
  

The thumbnails below highlight some of the resources available in the tool kit. Remember—you must be a WaterSense retail or distributor partner to have access to this kit, so join today!

	Before You Start provides an overview of the resources in the tool kit and what to expect in each section.
	The Sample Press Release makes it easy to spread the word about the WaterSense labeled products in your store.
	Use this Break Room Poster to engage your sales staff.
	Your employees can wear these Sales Staff Buttons to spark customer interest in WaterSense labeled products.
	Attract water-conscious consumers into your store with these Direct Mail Postcards.